Deon Simpson, DPhil

Service Design Specialist - Deon has a background in health programming and population health research. Her work at ‘the Lab’ centres on the use of rapid adaptation and evaluation methods to improve the understanding and measurement of the impact of social and healthcare interventions. 


01803 762400


Deon joined the Lab in 2018 as a research fellow in service design. She works mainly on the Family Nurse Partnership Accelerated Design And Rapid Programme Testing (FNP ADAPT) project: a collaborative project that aims to use rapid cycle adaptation and testing methods to improve services delivered to young mothers and their children.

Previously, she worked in Jamaica developing and implementing policies and programmes related to maternal and child health, including the Baby Friendly Hospital Initiative. She also worked as a research coordinator in an academic setting where she managed a randomised controlled trial aimed at reducing sexual risk behaviours of Jamaican adolescent girls and their female care-givers. She has a DPhil (PhD) in Population Health from the University of Oxford, with an emphasis in perinatal epidemiology. She also has a MSc in Human Nutrition from the University of the West Indies in Jamaica, and a MA in International Public Health from the University of Leeds in England.

Deon is a board game enthusiast and considers herself a Scrabble whiz. In fact, she won the highly coveted title of ‘Scrabble Champion’ back in high school and still has her shiny gold trophy to prove it!