Jenny North

Deputy CEO - Jenny joined the lab in November 2017 from Impetus – The Private Equity Foundation where she was Director of Policy & Strategy for five years. Previously, she held roles at Relate, the Maternity Alliance, and New Policy Institute.


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Jenny has written and spoken extensively on how organisations can improve outcomes for those they serve through better service design and data-driven management. She is particularly interested in how organisational and system leadership can empower the frontline to adapt delivery and continually improve services.

Jenny is a Fellow in Practice at the Government Outcomes Lab at the University of Oxford, a Leap Ambassador, and a Non-Executive Director and Trustee of the Social Investment Business.

In her spare time, Jenny tries to read more books and less internet.